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18 April 2011

Press release

Bikers take Viral Bible from Skegness to rest of Britain

You could be forgiven for thinking these burly bikers are about to set off for their usual club ride along the coast.  

They are in fact members of the Christian Motorcyclists' Association launching the UK's first set of Viral Bibles from the Spring Harvest Festival at the seaside resort of Skegness. 

What is The Viral Bible Project? Over the next 12 months 200 limited edition Viral Bibles, published by Hodder, will be given away at major Christian festivals and events. Each person receiving a Viral Bible will be asked to underline the verses that are most meaningful to them before passing the same copy on to another person who will then continue the process.  

Each Viral Bible has a unique code inside the cover, so that you can log onto www.viralbibleproject.com, key in the number sequence and track its journey, as well as draw inspiration from other people's chosen verses. It is hoped that each copy of the Viral Bible will travel the length and breadth of Britain and beyond before returning to the London head office of the Evangelical Alliance in Easter 2012. 

The Viral Bible Project is a year-long campaign aimed at illustrating how the Bible continues to influence, inspire and direct people's lives 400 years after King James published the authorised version. The Viral Bible Project is just one among scores of projects as part of Biblefresh.  

Biblefresh was set up to encourage people to rediscover scripture in new and creative ways and is co-ordinated by the Alliance, with the involvement of more than 100 other agencies.

Media Enquiries

Danny Webster
Tel: 07766 444 650
Email: info@eauk.org

Notes to Editors

The Evangelical Alliance
We are the largest and oldest body representing the UK’s two million evangelical Christians. For more than 165 years, we have been bringing Christians together and helping them listen to, and be heard by, the government, media and society. We’re here to connect people for a shared mission, whether it’s celebrating the Bible, making a difference in our communities or lobbying the government for a better society. From Skye to Southampton, from Coleraine to Cardiff, we work across 79 denominations, 3,500 churches, 750 organisations and thousands of individual members. And we're not just uniting Christians within the UK – we are a founding member of the World Evangelical Alliance, a global network of more than 600 million evangelical Christians. For more information, go to www.eauk.org.